Concept

Svn Space is a female-focused multimedia platform dedicated to educating the mainstream on the lifestyle benefits of cannabis, with a focus on Hemp.

In collaboration with the Warm Agency team, I created a harmonious layout playing around with big text/quotes, editorial shots, and white space.

Concept

Utilize artwork from the collaboration to recreate the collection’s vibe which was inspired by the photoshoot’s location. We used rich colors, bold patterns, and timeless props to bring the vibrant streets and landscapes of Columbia to the event.

Art Direction: Billabong Team

Photos: Jimmy and Jesse Marble

Concept

Sean Woolsey Studio is a high quality handmade furniture company. Referencing previous catalogs, we defined what to keep and what to improve on. For the design, they gave creative freedom.

We focused on minimalist visuals, inspired by Scandinavian designs, with a modern touch of font duality and offset photo compositions. We added category introduction pages with emphasis on clarity and featured content such as the studio workspace and their talented craftsmen.

Plan and analyze the deliverables needed with Artistic Director, Creative Director and Product Managers. Organize footwear photoshoots including color stories, pack-shots, intro pages and more. In collaboration with the Photographer, we found the unique approach that could be applied to a wide range of products (apparel, sneakers, boots, etc.) by testing multiple angles, lighting and product styling. For this season’s layout, we decided to use full bleed photos adjacent to simplified product pages and their features. We made sure that the desired “look and feel” aligned with the brand image. This recurrent project included two types of catalogs for each season of the year such as Mainline & Core Skate. It also consisted of delivering the full package to three regions (America, Europe and Asia Pacific).

Go Skateboarding Day Key Art

Design of logos and key art for the DC Go Skateboarding Day. Delivered Art Package worldwide for regional activation such as posters starring local athletes, recap video edits, tee-shirts and more.